GroundRoots Initiative by Ratul Saha Roy — Case Study

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Project: GroundRoots Initiative
Year: 2026
Role: Full Stack — Architecture & Implementation
Category: Youth community platform
Stack: Full Stack · React · Vite · Express · MongoDB · Stripe · Community · Youth · East London · Offline-first · GDPR
Website: groundroots.org

Case study

The Journey

From problem to shipped outcome — scroll the chapters.

Overview

GroundRoots Initiative (groundroots.org) is the public website and operations stack for a community CIC in Plaistow, East London. It promotes free youth sport and family programmes, takes donations/enquiries, sells merchandise via Stripe, and includes an internal Academy Tracker for coaches (children’s session data, offline-first sync, EU photo storage).

One product surface: marketing site + Stripe shop + admin orders + Academy Tracker on a shared Express/Mongo foundation, with offline-first coach UX and UK/EU-conscious data storage.

The Challenge

A grassroots youth organisation needed a credible public presence, a simple way for families to get involved, online shop/fundraising flows, and a GDPR-aware coach tool for academy sessions — without a separate fragile stack per feature.

Key Highlights

Full-bleed marketing homepage — programmes, projects, team, gallery, contact
Stripe Checkout shop with cart, order confirmation, delivery/returns
Password-protected admin orders dashboard
Academy Tracker: coach auth, invites, children/sessions, mutation queue / offline-first sync
Policy pages for privacy, safeguarding, complaints, cookies, and terms
SSG for crawler-visible HTML; WhatsApp and donation CTAs via env

The Approach

Designed and shipped a shared Express/Mongo foundation with React + Vite SSG frontend: public marketing, Stripe Checkout shop, admin orders gate, and Academy Tracker with JWT/session auth, offline mutation queue, and Cloudflare R2 for child photos in the UK/EU.

The Outcome

A live production platform at groundroots.org — marketing, shop, and coach tooling in one stack, from architecture through Railway/Vercel deploy and ongoing iteration.

Gallery

Scroll through the frames — pinned horizontal scrub.

GroundRoots Initiative portfolio banner — Youth community platform — device mockups

More work

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